DAVOS, Switzerland: Google boss
Eric Schmidt predicted that the Internet will soon be so pervasive in
every facet of our lives that it will effectively “disappear” into the
background.
Speaking to the business and political elite at the World Economic
Forum at Davos, Schmidt said: “There will be so many sensors, so many
devices, that you won’t even sense it, it will be all around you.”
“It will be part of your presence all the time. Imagine you walk into
a room and... you are interacting with all the things going on in that
room.”
“A highly personalised, highly interactive and very interesting world emerges.”
On the sort of high-level panel only found among the ski slopes of
Davos, a panel bringing together the heads of Google, Facebook and
Microsoft and Vodafone sought to allay fears that the rapid pace of
technological advance was killing jobs.
“Everyone’s worried about jobs,” admitted Sheryl Sandberg, chief operating officer of Facebook.
With so many changes in the technology world, “the transformation is happening faster than ever before,” she acknowledged.
“But tech creates jobs not only in the tech space but outside,” she insisted.
Schmidt quoted statistics he said showed that every tech job created
between five and seven jobs in a different area of the economy.
“If there were a single digital market in Europe, 400 million new and
important new jobs would be created in Europe,” which is suffering from
stubbornly high levels of unemployment.
The debate about whether technology is destroying jobs “has been
around for hundreds of years,” said the Google boss. What is different
is the speed of change.
“It’s the same that happened to the people who lost their farming
jobs when the tractor came... but ultimately a globalised solution means
more equality for everyone.”
Everyone has a voice
With one of the main topics at this year’s World Economic Forum being
how to share out the fruits of global growth, the tech barons stressed
that the greater connectivity offered by their companies ultimately
helps reduce inequalities.
“Are the spoils of tech being evenly spread? That is an issue that we
have to tackle head on,” said Satya Nadella, chief executive of
Microsoft.
“I’m optimistic, there’s no question. If you are in the tech
business, you have to be optimistic. Ultimately to me, it’s about human
capital. Tech empowers humans to do great things.”
Facebook boss Sandberg said the Internet in its early forms was “all
about anonymity” but now everyone was sharing everything and everyone
was visible.
“Now everyone has a voice... now everyone can post, everyone can
share and that gives a voice to people who have historically not had
it,” she said.
Schmidt, who said he had recently come back from the reclusive state
of North Korea, said he believed that technology forced potentially
despotic and hermetic governments to open up as their citizens acquired
more knowledge about the outside world.
“It is no longer possible for a country to step out of basic
assumptions in banking, communications, morals and the way people
communicate,” the Google boss said.
“You cannot isolate yourself any more. It simply doesn’t work.”
Nevertheless, Sandberg told the assembled elites that even the current pace of change was only the tip of the iceberg.
“Today, only 40% of people have Internet access,” she said, adding:
“If we can do all this with 40%, imagine what we can do with 50, 60,
70%.”
Even two decades into the global spread of the Internet, the potential for opening up and growth was tremendous, she stressed.
“60% of the Internet is in English. If that doesn’t tell you how
uninclusive the Internet is, then nothing will,” said the tycoon.
The World Economic Forum brings together some 2,500 of the top movers
and shakers in the worlds of politics, business and finance for a
four-day meeting that ends on Jan 24. — AFP
From the outside the box looks perfectly normal… right?


















